Referents from leading local companies shared their experience in ecommerce in the first edition of Fenicio Labs

29/04/19

Last Thursday 25/04 at Movie Montevideo Shopping, took place the first edition of Fenicio Labs, an initiative of Fenicio eCommerce that brought together professionals from different local brands, who shared their experience in e-commerce.

Tiempo de lectura: < 1 minuto

The event -which was exclusively for customers, partners and business partners of the company-, was attended by Fernando Delgado (head of ecommerce of Stadium), Johnatan Pírez (head of ecommerce of Multi Ahorro Hogar), Mónica Bartra (marketing manager of Harrington), Silvestre Cabrera (head of digital marketing of Kevingston), Soledad Navarro (commercial manager of Lo de Carmela), Valeria López (in charge of product development of Legacy), Virginia Fernández (in charge of product development of Legacy), Silvestre Cabrera ( Kevingston's digital marketing manager), Soledad Navarro ( Lo de Carmela's commercial manager), Valeria López ( Legacy's product development manager), Virginia Fernández ( Cuatroases' ecommerce manager) and Ximena Quintas ( BAS' marketing manager).

Antonio Todino and Aghop Bogosian, members of Fenicio's digital marketing team focused on conversion and web analytics, were in charge of moderating the talk, in which they talked about expectations and reality of the sector, user behavior, ecommerce team management, retail vs online sales, international reality compared to the local one, logistics and human factor in the business, among other interesting topics.

About 180 people from more than 100 companies participated in the event, where they were able to exchange experiences with the speakers, make consultations and do networking.

Fenicio Labs was supported by Bunker db, DAC, Magma Tools and UES.

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