Some of the topics that were addressed were the creation of banners and images for ads; basic concepts of Google Analytics and how to use it to measure site performance; how to take advantage of databases and ideas of commercial actions for traditional parties.
They also talked about the functionalities of the email marketing tools, programmatic advertising, communication and heat maps integrated to the platform; all of them of vital importance for the optimal management of online stores.
Representatives of more than 20 Uruguayan companies from different areas such as fashion, jewelry, accessories, optics and food, among others, participated in this event.
Fenicio eCommerce performs exclusive recurrent trainings and workshops for its customers, focused on processes related to e-commerce and online store management.
Learn more about Fenicio by clicking here: https://fenicio.io/
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