For the first time, the traditional event of the e-commerce industry was held 100% online. Leonardo Álvarez and Ignacio Castañares -commercial director and operations manager of Fenicio, respectively-, participated as speakers.
"How to develop an online store? Everything you need to know to sell products and services in an eCommerce", was the central theme of the talk given by Álvarez, who explained that an online sales channel requires investment in human and financial capital, a reference manager with a commercial profile and support from the management, among other elements.
For his part, Castañares gave a demo of the Fenicio platform, in which he showed how the printing of order labels for dispatches can be massively managed.
To see the complete talks click here(Leonardo Álvarez's talk from 3.39.49 / Ignacio Castañares' talk from 6.22.41).
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