The ninth edition of the Punta Tech Meetup once again brought together the entrepreneurial world of Latin America on a rainy night at the Punta del Este Convention Centre on Monday. The event, organised by Pablo Brenner, Sergio Fogel and Ariel Pfeffer, is characterised by an extensive networking space before and after expert conferences. This year it focused its attention on a topic that companies and internet users should focus on: cybersecurity.
More than 1,000 attendees were present, including business people from different industries, technology leaders, entrepreneurs, investors, government figures and diplomats, among others.
After two hours of networking, a must at any event that brings together entrepreneurs, the conferences began. The meeting was opened by the executive director of Uruguay XXI, Antonio Carámbula, who highlighted the attractiveness of Uruguay as a destination for investment in global services.
Afterwards, Israeli Ambassador Nina Ben-Ami presented the agreement reached between the National Agency for Research and Innovation (ANII) and the Israel Innovation Authority for R&D cooperation projects. Ben-Ami introduced the first speaker of the event, Rami Efrati, founder and CEO of Firmitas Cyber Solutions.
Educate to be safe
Efrati pointed out that it is necessary to "exercise and invest in order to prevent cyber attacks". For the specialist, the importance lies in educating both companies and individual web users about computer security.
The second speaker to take the stage was Mauro Flores, manager of Deloitte's cybersecurity area, who spoke about the way in which new solutions for cyberspace are thought out. The expert stressed that when you take a business from the terrestrial to cyberspace you have to "rethink it so that it works in this area".
In addition, Flores referred to the impact on a company's image and on the business itself when a user is the victim of a cyber attack, as the blame will be "on the company that did not take security into account".
The closing keynote speaker at the event was Marvin Liao, partner at Micro Venture Capital and 500 Startups accelerator. Liao gave a presentation on the future of work and presented a number of key lessons for success in the tech industry. Among them, he pointed out the importance of continuously learning in order to have more opportunities and stressed that today is the ideal time to be a small and dynamic company.
"I'm not a businessman, I'm a business, man," is the key, according to Liao, to dealing with the changes in employment that the fourth technological revolution will bring.
Source: The Observer
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