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Ideas, inspiration and innovation in Digital Marketing at the IAB Forum

25/09/17

National and international digital marketing experts will share ideas, inspiration and innovation in the ninth edition of the IAB Forum, which will take place next Tuesday, October 24 at the Torre de las Telecomunicaciones Auditorium.
Tiempo de lectura: < 1 minuto

The IAB Forum, organized by the Interactive Advertising Bureau (IAB), will cover different areas based on technology, such as Virtual Reality, 3D and Artificial Intelligence, but will also focus on key topics such as storytelling, analytics, video and content. At the same time, leading digital advertisers such as Unilever and Banco Itaú will share their experiences and success stories, as well as future challenges.

 

Every year, the IAB Forum sets the agenda for current topics in the field, making it a good source of inspiration for creating digital marketing strategies for 2018.

 

On this occasion, the meeting will feature the outstanding participation of Santiago Maiz, director of the company New Horizons VR of Argentina; Juan Camilo Rodriguez, partner and CEO of Dirty Kitchen Colombia; David Rayo owner of Glu Company of Spain; Alexander Arango, general manager of Triario SAS of Colombia; Juliana Fusco, digital marketing manager of Banco Itaú from Brazil; Sergio Oberlander Sum, director of Robtec; Eduardo Mangarelli, director of Engineering and Innovation of Microsoft Latin America and Joaquín Schamber, Media Manager for Latin America of Unilever.

 

Until Friday, September 30, tickets have a preferential price. IAB members can purchase their tickets for US$ 100, while those associated with the Uruguayan Chamber of Information Technology (Cuti), Chamber of Digital Economy of Uruguay (CEDU), Uruguayan Association of Advertising Agencies (AUDAP), Uruguayan Chamber of Media Agencies (CUAM), Chamber of Advertisers of Uruguay (CAU) and the Uruguayan Advertising Circle (CUP) pay US$ 130. Meanwhile, general tickets cost US$ 160.

 

 

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