The ISV Evolution Program is a programme designed by Licencias OnLine aimed at software developers who already have one or more solutions in their portfolio, whose main objective is to enhance their development and promote their expansion in business so that they can reach the Latin American IT ecosystem with their value propositions and thus multiply their profits.
Mariela Giussani, Head of Marketing of the Cloud Unit for Latin America at Licencias OnLine, details the benefits of this programme for ISVs: "Firstly, they will have the possibility of becoming a brand distributed by a wholesaler, allowing them to reach their network of channels and thus multiply in end customers", and adds, "they will be able to take their solution to more than 30 countries in Latin America and our technical team will help them to scale geographically at the Enterprise level".
He explains that they will also have access to marketing experts who will support them in successfully reaching new markets through campaigns in a box, webinars, events and more.
La ejecutiva agrega que, además de brindarles ayuda con sus equipos de especialistas, los Desarrolladores de Software tendrán la posibilidad de acercase a potenciales clientes y resellers de toda la región por medio de un marketplace dedicado, desarrollado por el mayorista, donde expondrán su solución.
"Another advantage of the programme that will add a lot of potential for ISVs is that it will give them the possibility to match their solutions with those of top Vendors and thus form a perfect team," says Giussani, adding: "Software developers will be able to access our ecosystem of resellers in Latin America and close deals to sell their solution in each country.
Respecto a aquellos ISVs cuyas soluciones o productos sean on premise, tendrán la oportunidad de que Licencias OnLine los ayude a llevarlos a la nube para que tanto ellos como sus clientes puedan aprovechar todas las ventajas del cloud. La ejecutiva explica que pueden mantener parte de su infraestructura on premise y pensar en modalidades en la Nube para nuevos proyectos, contingencia, escalabilidad; “el cambio no tiene que ser abrupto”, aclara, y hace énfasis en las ventajas de la nube para los Desarrolladores de Software, “los tres principales beneficios son; aprovisionamiento, flexibilidad de escalado y ahorro de costes”.
Giussani invites all software developers to participate in this free programme: "our expertise makes us the best option for integrating market-leading technologies into ISVs' intellectual property to enhance their value propositions. Licencias OnLine is emerging as the ideal distributor for the growth of the Vendors of the future; those who wish to obtain more information or participate in the programme can do so by logging on to www.licenciasonline.com/isv-evolution-program", he concludes.
About Licencias OnLine:
Licencias OnLine is a value-added distributor with a presence throughout Latin America, focused on the sale of Technology Solutions, Cloud Computing, Education and Services. It leads the market in its category by delivering high quality services and cutting-edge technology to a network of more than 4,500 IT providers specialising in Security, Productivity, Virtualisation and Cloud. Through them, it reaches companies of all sizes, government entities and educational institutions, thus covering the entire business market. In turn, as a key link in the distribution of technology, it facilitates the business of the channels in the region, through the creation of business opportunities, marketing programmes, pre-sales and post-sales consultancy, financial flexibility and continuous training. Licencias OnLine is the main ally of the Technology Manufacturers, and the ideal partner for the service providers that distribute the solutions. For more information visit: www.licenciasonline.com
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