This area plays a strategic role, not only in terms of dissemination, but also for the positioning of the sector, both locally and internationally.
La Comunicación institucional tiene diversos públicos objetivos: socios, sector productivo, gobierno, academia, opinión pública, jóvenes, prensa, misiones diplomáticas, instituciones del ecosistema TIC, entre otras. El área de Comunicaciones diseña las estrategias de vinculación con todos los actores de la sociedad.
At the same time, together with the Global Markets Commission, it develops the international positioning strategy that promotes the consolidation of Uruguay as a technology producing country, associated with the potential for development in markets such as the United States, the main destination for exports in the sector.
Connect